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In the first couple years of my son's life, his screen time was limited to Ms. Rachel and Ms. Rachel only. The certified preschool teacher and early childhood educator is known for her educational YouTube content and lately, she's been expanding her universe to include toys that help little ones learn and develop. Today, Ms. Rachel is introducing four new educational toys to the collection.
Starting Monday, July 20, parents can shop four new toys inspired by Ms. Rachel’s videos:
- My First Learning Farm at Amazon
- Sing & Learn Tractor at Amazon
- Herbie Speak & Joke, Target-exclusive
- Learning Songs & Nursery Rhymes electronic book, Walmart-exclusive
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These toys focus on speech development, interaction and imaginative play—three things parents already love about her content.
The USA TODAY Shopping team got an exclusive look at the toys before their launch, including some of the design process with Ms. Rachel and the Spin Master team.
"We loved bringing My First Learning Farm and the Sing & Learn Tractor to life and are so excited to finally share them with families," said Rachel Griffin-Accurso, also known as Ms. Rachel. "Inspired by children's love of animals, we designed these toys to make learning engaging, interactive, and fun. We hope they spark curiosity, encourage imaginative play, and help create joyful learning moments for children and their families."
Meet the 4 new Ms. Rachel toys parents are already talking about
Here's an exclusive first look at the four new Ms. Rachel toys, available now at Amazon, Target and Walmart:
Ms. Rachel My First Learning Farm with Songs, Phrases & Animal Figures
Ms. Rachel My First Learning Farm with Songs, Phrases & Animal Figures
Place the Ms. Rachel, cow, or pig figure in the yellow spot to hear learning prompts from Ms. Rachel and animal sounds that introduce concepts of farm animal care.
Ms. Rachel Sing & Learn Tractor, Interactive Toy with Sounds & Figure
Ms. Rachel Sing & Learn Tractor, Interactive Toy with Sounds & Figure
Click the included Ms. Rachel figure into the driver's seat to activate unique prompts like "What's That Sound?" and facts that teach children about how tractors help farmers.
Target Exclusive: Ms. Rachel Herbie Speak & Joke
Ms. Rachel Herbie Speak & Joke
By pressing Herbie's hands, children activate a series of jokes and prompts that encourage them to respond and participate, helping to build foundational communication skills in a fun, low-pressure way.
- Shop the Ms. Rachel My First Learning Farm with Songs, Phrases & Animal Figures at Target
- Shop the Ms. Rachel Sing & Learn Tractor, Interactive Toy with Sounds & Figure at Target
Walmart Exclusive: Ms. Rachel My First Learning Songs & Nursery Rhymes Electronic Book
Ms. Rachel My First Learning Songs & Nursery Rhymes Electronic Book
Children can sing along to classic tunes like 'Bubble Bubble Pop,' 'Icky Sticky Bubble Gum,' and 'Wheels on the Bus,' all brought to life by Ms. Rachel's own signature voice.
How Ms. Rachel’s new toys are designed to support speech and learning
The goal behind Ms. Rachel’s toy collection isn’t just entertainment—it’s to replicate the interactive learning style parents already trust from her videos.
“A key focus throughout development was bringing Ms. Rachel’s signature ‘serve and return’ learning style off the screen and into the playroom,” said Jessica Livingston, Design Director at Spin Master, the toy creator behind the Ms. Rachel collection.
She explains that the toys are designed to:
- Prompt kids to respond and engage
- Encourage back-and-forth interaction
- Support speech, language and social-emotional development
In practice, that means features like movable parts, sound prompts and repetition—all designed to help toddlers learn through play, not passive watching.
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This article originally appeared on USA TODAY: Exclusive: 4 new Ms. Rachel toys just launched for toddlers
