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If you love Air Jordan 9s, and you can't decide if you want to pay homage to the Los Angeles Lakers or the Chicago Bulls with your colorway, the AJ9 "Dream it, Do It" might be a sneaker you have interest in copping. I'll keep it a buck with you, this one is doing too much and it makes an already basic silhouette look childish, in my opinion. That said, it is pretty unique and collectors dig uniqueness. Let's talk sneakers.
Key Facts at a Glance
Model | Air Jordan 9 Retro |
Colorway | Black/University Red-Dark Concord |
Style code | 302370-065 |
Original retail | $190 |
Released | March 2019 |
Retro status | None announced |
Where Can You Buy the Air Jordan 9 "Dream It, Do It"?
Resale only. StockX, GOAT, Flight Club and eBay all carry pairs, and there is no announced retro to wait on.
Size availability is the constraint here, not price. It sat on shelves in 2019.
What Makes This Air Jordan 9 Retro Stand Out?
The left and right shoes do not match. One carries yellow-gold, the other regal purple, with teal and contrast stitching across the front of the mudguard.
The heel overlay and embroidered 23 run inverted tones on each foot. That is a deliberate mismatch, not a factory error, and it is rarer than a busy multicolor mash-up like the Patchwork 3.
Why Does the "Dream It, Do It" Slogan Still Matter?
Jordan Brand ran "Dream It, Do It" as a 1990s apparel line, flipping Nike's own tagline into something of its own. The logo sits on the tongue and every color on the shoe was pulled from it.
Reviving a slogan instead of a player PE is unusual, and it fits a silhouette Michael Jordan never played an NBA game in. The AJ9 has always been the model that belongs to his absence, which is part of why colorways like the Dark Charcoal University Gold get more experimental than they would on a 1 or a 3.
Should You Buy the Air Jordan 9 "Dream It, Do It" 2019?
I have no idea what you would even wear with these sneakers. It reminds me of a Fresh Prince of Bel-Air outfit, only it wasn't.
WearTesters called the leather some of the best on a general-release 9, which is the strongest argument for it. If the Fresh Prince energy is a draw rather than a warning, it is a cheap way into a rare colorway.
Related: 'Howard University' Air Jordan 11 PE: Bison Blue, Patent Leather Shine, Campus Heat
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